Emoji Copy and Paste for Marketers
Copy and paste the emojis marketers use most, grouped by purpose: calls to action, offers, education, food, festivals, business and more. Tap any emoji to add it to your text. Use this emoji copy paste page to grab any emoji for Instagram, WhatsApp and ad copy.
Your text
Tip: hold Shift while tapping an emoji to copy just that emoji.
How to use the emoji picker
- Tap an emoji to add it to the text box at your cursor.
- Write your message around the emojis.
- Press Copy text and paste it into Instagram, WhatsApp, Facebook or your ad.
- Hold Shift and tap to copy a single emoji.
Using emojis in marketing
Emojis make posts easier to scan and add a bit of personality. In lists, a tick or arrow at the start of each line helps readers follow along. In a call to action, a pointing hand draws the eye to what you want people to do. Used well, they make messages friendlier without making them look childish.
Emoji do's and don'ts
| Do | Don't |
|---|---|
| Use 1 to 3 emojis that add meaning | Fill every line with emojis |
| Use ticks or arrows as bullet points | Replace important words with emojis |
| Match your brand's tone | Use emojis in formal or sensitive messages |
| Test how they look on Android and iPhone | Assume every emoji looks the same everywhere |
Ads and accessibility
Screen readers read emojis aloud by name, so too many make a message hard to follow. In Google Ads, emojis in ad text are generally not allowed, while Meta ads allow them. Format the rest of your WhatsApp message with the WhatsApp text formatter and write captions with the caption generator.
More free tools and guides
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Frequently Asked Questions
Is this emoji tool free?
Yes. It is free with no sign-up and works in your browser.
Do these emojis work on WhatsApp and Instagram?
Yes. They are standard Unicode emojis that work on WhatsApp, Instagram, Facebook and most apps. They may look slightly different on each phone.
Can I use emojis in Google Ads?
Google Ads generally does not allow emojis in ad text. Meta ads and organic posts do allow them.
How many emojis should a post have?
A few that add meaning is usually best. Too many can look spammy and are hard for screen reader users.