Brand Style Guide Generator
Put your brand rules on one page: colours, fonts, logo usage, tone of voice, and dos and don'ts. Share it with designers, freelancers and your team so everything looks and sounds consistent.
How to create a brand style guide
- Add your brand colours from your logo or palette.
- Choose two fonts for headings and body text.
- Describe your tone of voice in a few words.
- Write logo rules and don’ts, then copy or download the guide and share it.
What a brand style guide covers
| Section | Keeps consistent |
|---|---|
| Colours | Website, posts, print and ads |
| Typography | Headings and text across channels |
| Logo usage | How and where the logo appears |
| Tone of voice | How captions, emails and ads sound |
| Don'ts | Common mistakes to avoid |
Why it matters for small brands
When every post, banner and reel looks and sounds the same, people recognise your brand faster and trust it more. A one-page guide saves hours of back-and-forth with designers and keeps freelancers on brand from day one.
Related tools
Build your palette with the color palette generator, choose fonts with the font pairing tool, and brief designers with the ad creative brief generator.
More free tools and guides
Practise tools like this on real projects in our digital marketing course in Faridabad, with weekday, weekend and online batches.
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Frequently Asked Questions
Is this brand style guide generator free?
Yes. It is free with no sign-up and works in your browser.
How long should a brand style guide be?
For a small business, one or two pages is enough. Large brands have longer guides.
Can I use the CSS variables on my website?
Yes. Paste them into your stylesheet or Elementor custom CSS and use them in your styles.
How often should I update my style guide?
Whenever you change your logo, colours or fonts, and review it once a year.