Short answer: In the DA vs DR vs PA comparison, DA (Domain Authority) is a Moz score, DR (Domain Rating) is an Ahrefs score, and PA (Page Authority) is a Moz score for a single page. All three estimate link strength on a scale of 0 to 100 using each tool’s own data. Google does not use any of them. They are useful for quick comparisons, but relevance, real traffic and editorial quality matter more when judging a link.
Link sellers often promise “DA 50+ backlinks”. Understanding what these numbers mean protects you from paying for metrics instead of value.
The Three Metrics Compared
| Metric | Made by | Measures |
|---|---|---|
| DA, Domain Authority | Moz | Predicted ranking strength of a whole domain |
| DR, Domain Rating | Ahrefs | Strength of a domain’s backlink profile |
| PA, Page Authority | Moz | Predicted ranking strength of a single page |
Semrush has its own Authority Score that works in a similar way.
Limits of These Scores
- They are third-party estimates, not Google data.
- Scores can be inflated with spammy links.
- A high score does not mean the site is relevant to you.
- Different tools give different numbers for the same site.
How to Judge a Link Properly
- Relevance: is the site about your topic or location?
- Real traffic: does the site get visitors from search?
- Editorial standards: does it publish quality content, or anything for money?
- Placement: is your link inside useful content?
- Metrics: use DA or DR as a final check, not the first one.
Be careful with offers based only on scores; see buying backlinks risks.
Checking These Metrics for Free
Moz and Ahrefs both offer limited free checks. Read how to check backlinks free for tools and steps.
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Learn to Evaluate Links
The SEO course in Faridabad at AdifySkills teaches link evaluation on real backlink profiles.
Key takeaways on DA vs DR vs PA
- MetricMade byMeasures
DA, Domain AuthorityMozPredicted ranking strength of a whole domain
DR, Domain RatingAhrefsStrength of a domain's backlink profile
PA, Pa - They are third-party estimates, not Google data.
- Relevance: is the site about your topic or location?
- Moz and Ahrefs both offer limited free checks.
- The SEO course in Faridabad at AdifySkills teaches link evaluation on real backlink profiles.
Further reading
Frequently Asked Questions
Does Google use Domain Authority?
No. DA is a Moz metric, not a Google ranking factor.
Which is better, DA or DR?
Neither is better; they use different data. Use one consistently.
What is a good DA score?
It depends on your niche and competitors. Compare against sites you compete with.
Can I increase my DA quickly?
Earning relevant, quality links over time raises it naturally.
Related Reading
- How Many Backlinks Do You Need to Rank on Google?
- Types of Backlinks in SEO: The Complete Guide for 2026
Want to learn this with live campaigns and a trainer beside you? See the full digital marketing course in Faridabad, or check admission and batch dates.
